Dual-framework governance model for SAP S/4HANA implementation at pwc Algeria: A qualitative study
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Ecole Nationale Superieure de Management
Abstract
This research examines dual-framework governance dynamics in the context of an SAP
S/4HANA implementation led by a major consulting firm. Two distinct methodological
authorities coexist in the studied project: SAP Activate, the vendor's phase-based technical
methodology (Discover, Prepare, Explore, Realize, Deploy, Run), and PwC Transform, the
proprietary strategic framework of PricewaterhouseCoopers devoted to enterprise
transformation, value realization, and change management. This dual configuration, only
fragmentarily studied in the academic literature, generates governance tensions, information
asymmetries, and agency costs that weigh on the operational execution of the project.
Grounded in an interpretivist philosophy and mobilizing abductive reasoning, the study
adopts an instrumental single-case strategy. Data are generated through three complementary
sources: ten semi-structured interviews with stakeholders drawn from five hierarchical levels
(senior managers, managers, PMO, senior consultants, junior consultants), participant
observation conducted by the researchers embedded in the project team, and documentary
analysis of internal governance artifacts. Thematic analysis, supported by NVivo software,
follows Braun and Clarke's (2006) six-phase framework and draws on three theoretical lenses:
Structuration Theory (Giddens, 1984) at the micro level, Agency Theory (Jensen and
Meckling, 1976) at the meso level, and Dynamic Capabilities Theory (Teece, 2007) at the
macro level.
The findings reveal four governance gaps: the register and reality gap, visibility
fragmentation, role-stratified perception asymmetry, and the permission economy. Three
theoretical contributions emerge: an extension of the duality of structure to inter-methodology
interfaces, the conceptualization of compounded agency costs including agent-to-agent
asymmetry, and an infrastructural reading of meta-governance capability. The applied
contribution takes the form of a coordination platform with five functional pillars, prototyped
and illustrated through six interface views, designed to absorb the « translation tax » that dual
governance currently externalizes onto delivery teams.